Consultant: New games aren't enough for Deadwood - KOTA Territory News

Consultant: New games aren't enough for Deadwood

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What does Deadwood want to be now? That's the question a consultant Roger Brooks is asking the community.
 
In a presentation Friday morning, Brooks challenged the audience to think about the future of Deadwood. He said in the past, the city was a gold rush town.  Then, it become a gaming town.  Now, it needs to be something else.

Brooks said gaming is available in 48 out the 50 states. So, it's not the thing that separates Deadwood from the rest of country anymore.

He said House Joint Resolution 1001 that allows games like Roulette, Craps, and Keno to be played in Deadwood may help draw visitors, but it's not going to solve the problem.
 
"Casino revenue in Deadwood is dropping, and it's not because you need different game, it's you need something else besides gaming," said Brooks.
 
Brooks said the potential to increase tourism in Deadwood is incredible. But he says it will take more work than just a new slogan or ad-campaign. One thing Brooks would like to see is the city embracing its unique "wild west" culture.

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