The Lakota Nation Invitational (LNI) brings talented athletes, dancers, and families to Rapid City.
And with all that comes a boom in Rapid City's economy.
Darcy Dennison, general manager of the Rapid City Super Eight, says the LNI is a big deal every year. She says extra staff is put to work during the week and rooms are 85% full.
While business is still good, Dennison says it's been different this year with people booking rooms later in the week and leaving a day early.
Restaurants are also preparing for the influx in people.
Don Plymell, Texas Roadhouse manager, says he'll order between 15% and 20% more food during LNI. Additionally, prep staff will begin cooking earlier and the serving staff will come in earlier as well.
Plymell says it's all about communication.
Visit Rapid City estimates LNI brings in around $1.4 million to Rapid City's economy.