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Growing Brand Adds Distribution, Names New CFO & Secures Capital Investment
Newport Beach, CA (PRWEB) December 21, 2012
Marula – The Leaky Collection, a new standard bearer of high-quality organic, sustainable and fair trade skincare, is building on a successful first year by adding significantly to its retail distribution portfolio, making key executive appointments and securing investment for future growth. A multi-faceted anti-aging facial oil made from 99% pure Marula Oil from East Africa, this clinically-proven oil is created in partnership with rural families in East Africa who produce it using sustainable harvesting practices.
Marula – The Leaky Collection holds itself to the highest ethical, social and environmental standards. Through parent company, Asili LLC, it was founded as a joint venture by internationally admired humanitarians Katy and Philip Leaky, whose rich and varied fields of specialty range from anthropology and botany to art and education, and Dr. Ashton Kaidi, a Board certified plastic surgeon and a fellow of the American College of Surgeons, who personally spearheaded the clinical testing of Marula Oil on the skin of patients who underwent radiation treatment for breast cancer surgery.
Marula – The Leaky Collection will soon be available more broadly, as it is set to debut at Sephora stores nationwide in January, 2013. As a key underpinning of the company’s continued growth strategy, Asili LLC also announces the appointment of CFO Bradley A. Kissler. With almost 20 years of experience in the world of finance, Kissler understands all aspects of the entrepreneurial world. His passion lies in enabling small businesses to source the capital they so desperately need to grow their business. Kissler, who is active in the National Equipment Finance Association (NEFA) and the Orange County chapter of the Entrepreneurial Organization (EO), is responsible for the early stage funding of successful businesses worldwide including Amazon.com.
In addition to his CFO title at Asili LLC, Kissler is the President of STRADA Capital Corporation, twice listed on Inc. 500’s Fast Growing Companies report. His appointment as CFO coincides with the granting to Asili of a capital infusion from STRADA Capital, which was impressed by Asili’s mission, purpose and executive leadership team.
“Strada Capital recognizes the value of Marula – The Leaky Collection as a unique product that satisfies the growing demand for high-performance skincare that does not compromise on the social, environmental and safety issues that are so important to today’s educated and socially conscious consumer,” says Kissler. “Strada shares Asili’s vision and corporate values and we are confident of the company’s future success and the impact they will make on women’s lives both here and in Africa.
Learn more about Marula – The Leaky Collection, its founders and the clinical testing results at http://www.marula.com/.
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